Sunday, January 25, 2009

The Best Marketing Job in The World

It’s an attention-seeking gimmick, but it’s a good one. Australia’s Tourism Queensland is looking for a caretaker to live on Hamilton Island in the Great Barrier Reef. Job duties include fish feeding, snorkeling and blogging about your experience.

Pay? AU$150,000 for six months (about $100,000). Plus “return airfares from your nearest capital city (in your home country), accommodation and transport on Hamilton Island, travel insurance for the contract period, computer, internet, digital video and stills cameras access, plus travel to a number of the other Islands of the Great Barrier Reef.”

You can apply here. Applications are due by February 22.
What a great marketing job this was. According to the BBC:
A website set up to accept applications crashed after receiving more than one million hits in three days.
For only $100,000, Hamilton Island got over 1,000 news articles written about it. The additional tourists that visit due to this exposure is sure to generate more revenue than that. Well done to the marketing team on this one.

And fish feeding, snorkeling and blogging? Yup, that about sums up the Fat Knowledge definition of best job in the world.

via TechCrunch

1 comment:

pDogg said...

I was hooked! Here's my best try with a rockin' song:

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